A large portion of Apple's top-selling items start with an 'I' and there are a few reasons why this naming plan started. 



Everything began in the last part of the 90s when the web detonated in ubiquity and turned into the number selling point of PCs. 


Macintosh wanted to benefit from this strength by making a PC that will associate with the web speedier and simpler than its opposition. 


Steve Jobs needed the machine to expect character and kind disposition inside and out; from its enticing beautiful plan, easy to understand worked in handle and its advantageous across the board plan. 


Occupation proposed the name MacMan however it wasn't generally welcomed by the organization's promoting group so they went to deal with an alternate name trusting Job will like it better than the one he recommended. 


The group chose iMac, a name Job at first dismissed yet later warmed up to in the wake of seeing it imprinted on a model. 


When pitching the iMac name, the showcasing group said the lower case 'I' essentially represented the 'web' since rapidly interfacing with the web was the item's primary selling point. 


In any case, the letter likewise meant 'individual' since Apple needed clients to see their character communicated by the PC's one of a kind plan and 'teach' to underscore the item's motivation as a learning apparatus for the study hall. 


Likewise 'illuminate'; to feature how much children could gain from just sitting before a PC lastly 'rouse', to impart how the iMac's amazing working framework could motivate clients to make computerized projects more than ever. 


The iMac proceeded to turn into a gigantic achievement and a significant number of its unique components became inseparable from the Apple brand. For instance its brilliant clear show and the lower case 'I' in its name. 



Apple influence the iMac's prevalence while making different items like the iBook which is promoted as an iMac to go and built up the lowercase 'I' as signature Apple marking in the personalities of customers. 


This pattern was brought through to programming with the presentation of iMovie and when Apple made a MP3 Player, it was named iPod. 



So to start with, the lowercase 'I' essentially represented web however as the iMac became famous, it changed into a brand affiliation instrument and in case you're asking why items like the Apple Watch don't utilize the 'I' prefix, check this article.